Business systems
CRM development for sales and service teams in the GCC
HAYKALI builds CRM systems for businesses in Saudi Arabia, the UAE and across the GCC. Leads, accounts, quotes and follow-up live in one record, shaped around how your team actually sells and serves, so the pipeline stops living in personal phones and spreadsheets.
Who it is for
- Sales teams tracking deals in WhatsApp chats and personal sheets
- Service teams that need to see every request a customer has made
- Managers who cannot see the pipeline without asking each person
- Businesses whose generic CRM never matched their sales process
What it usually includes
- Leads and pipeline
- Accounts and contacts
- Quotes and follow-up
- Service requests
When businesses usually need itThe pipeline lives in individual salespeople's sheets and chats.
Built for how GCC teams sell
A customer system built around how your team really sells and serves, so the pipeline stops living in personal phones and spreadsheets.
- 01
Arabic and English customer records, with names stored correctly in both scripts.
- 02
WhatsApp and phone conversations treated as first-class steps in the process.
- 03
Quotes and invoices in the currencies you trade in across the region.
- 04
Permissions that respect how customer information is shared inside your company.
How we build it
Five stages, each producing something you can read and correct before we build on it.
- 01
Map the operation
See the work as it really happens.
Process map
- 02
Model the business
Decide what the system must know.
Domain model
- 03
Architect the product
Shape the system and its first release.
Architecture and scope
- 04
Build the system
Working software, in short cycles.
Working release
- 05
Iterate in use
Improve it from real usage.
Change log
Questions about this service
What is a custom CRM?
A custom CRM is a customer system built around your own sales or service process: your stages, your approvals, your documents. It holds leads, accounts, quotes, follow-ups and requests in one record that every team reads.
Can a CRM connect to WhatsApp?
Yes. We can connect the CRM to WhatsApp Business and other channels so conversations, follow-ups and reminders are recorded against the customer instead of staying in one person's phone.
Can you move our data from spreadsheets or another CRM?
Yes. Migration is planned as part of the project: we map your existing data to the new model, clean duplicates, and bring the history across before the team switches over.
Is a custom CRM better than Salesforce or HubSpot?
Not always. Those products suit many teams well. A custom CRM makes sense when your process is specific, when you need Arabic done properly, or when the CRM must share one model with your operations or ERP.
Talk to us about your project.
Tell us what you want to build. Call, WhatsApp or send an enquiry, and we will reply.